Weekly Quiz: What’s the Name for Adding Fiber Particles to a Sheet’s Surface?

Answer: Flocking!

Flocking is a fiber-coating process that allows you to selectively add dimension and texture to your printed piece, from cards and marketing materials to packaging.

It deposits many small fiber particles (called “flock”) onto a slightly adhesive surface. In most cases, the fibers are synthetic (e.g., rayon, polyester), about 0.5 mm long and about as thin as a silk thread.

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