Author Archive for: aaron-berman

This creative opening mechanism allows your audience to open an envelope, package or self-mailer with ease. But what is...

This is one of those questions you think you know the answer to…until you try to put it into...

Of the two main categories of uncoated paper, which is the type printers tend to buy in bulk and...

Can something as beautiful as foil be eco-friendly, too? (Hint: Only the real embellishment nerds will get this one...

If you’re a paper lover you’re bound to have come across this process, which adds fibers to a...

While there are 3 ways to add Soft Touch to your work, they each offer varying degrees of scuff...

Here, the cloth on the spine makes this a particular variety of case bound volume – what’s the term...

From packaging to invitations, this printing technique never fails to attract attention. But what is it actually called?

The thicker the source material’s fiber, the heftier the paper will feel. That being the case, does wood or...

Embellishment techniques give you many ways to add texture to your print projects. What material was used to create...

There are 3 levels of embossing available to you, each with their own unique qualities. So which one is...

The French fold is a fabulous way to hide bruising from Embossing/Foil Stamping, but is it considered a form...

This is the part of the packaging that faces you, and might well be the reason you pick up...

While Digital Printing allows us to do many things, it still has some limitations when it comes to matching...

There are many different ways to fold your printed piece today. What is the name for the popular fold...

What type of letterpress printing uses ink that is just a touch darker than the paper it’s printed on...

We all know that most paper is derived from trees, but how long do you have to wait for...