Funny old world, isn’t it? Some writers and illustrators spend huge chunks of their lives trying to put together...
Author Archive for: aaron-berman
Despite a long list of top assignments, when designer Robert Newman suffered severe head trauma and a brain hemorrhage...
Part of the satisfaction of producing a project on letterpress comes right at the beginning when you’re selecting just...
While the world – or at least the media – this year appears to be obsessed with 3D printing...
The next time you feel your client/loved one/local merchant hasn’t the slightest understanding of – nor appreciation for –...
While there’s no shortage of digital printing options today, only one company has so far managed to successfully market...
A smile instantly comes to the lips whenever the name Ogilvy hits the news. In its various iterations worldwide,...
Business cards often depict a person’s interests or vocation, but there are very few that actually demonstrate these things...
With all of the design and printing technologies available to us today, sometimes you need something of a palate...
Remember the PRO Tip I wrote in April about whether you should choose varnish or clear foil when printing...
By Sara Bader There is a great power in a few well-chosen words, especially when applied to a world...
Talk about a design challenge! Here’s one for you: make going to the dentist fun. Seriously … not even...
Just like when I look at a tempting dessert menu, there are so many yummy items to choose from...
I stand firmly behind the notion that calendars can be sweet client gifts to give during the holidays. But...
Understanding the meaning behind a brand’s name and ethos, then communicating that visually is an essential part of designing...
Picture it. You come home after a hard day’s work, sift through the mail, and amongst the circulars and...
Seldom does a day pass that we don’t hear something about HP’s Indigo presses, and for good reason. The...
You’d expect the designers of a fundraising brochure for the California Academy of Sciences to include beautiful 4-color images...
Now that we’re over the initial shock of Adobe’s new monthly charge in perpetuity for Creative Cloud, it’s time...
Tuesday, June 4, 2013 2 p.m. ET (11 a.m. PT) “The audience, the message, the offer, the format, technology...
In the midst of a push from every side to move print products to smartphone and tablet screens, at...
In a bid to climb into the upper echelons of the stock-image marketplace, Shutterstock has launched Offset, an upscale,...
Just when you think you’ve seen about every iteration of letterpress printing, somebody raids the toy chest and whips...
Bob Dylan’s 1965 hit “Subterranean Homesick Blues” is famous not only for inspiring the name of ’60s American activists-turned-terrorists...
Concept cars are notoriously pie-in-the-sky creations that are more a celebration of design and the human imagination than something...
By David Sherwin This article is an excerpt from David Sherwin’s “Success by Design: The Essential Business Reference for...
“If only QR codes could talk, what a wonderful world this would be.” Presumably this was uttered somewhere in...
There are some products you see that simply scream “Eureka,” not for what they are, but what they represent....
Most designers adore them. Many are hopeless at making them, and all have their favorites. But occasionally we get...
It pays to do things your own way. That’s been NewPage’s drumbeat since its introduction last August of Sterling...