The crafty devils over at Blanks/USA have just released Lift Off, something they’re billing as “the industry’s first easy-to-release, print-ready, die cut paper product.” And we’ll be darned if it doesn’t look like that’s exactly what it is. Key to this new line’s appeal: It avoids the use of perforations, and in doing so, the ripping or tearing you sometimes get with perf pieces.
According to the official press murmurings:
“Unlike traditional perforated formats, Lift Off requires minimal effort to be assembled in to a dimensional piece. Lift Off dimensional products can be assembled in as fast as 16 seconds.”
In addition, Lift Off:
- Is Compatible with offset, with HP Indigo formats available
- Can be printed on vellum, cast coat, felt and synthetics.
More to explore over here.