Since it’s the time of year when “Peace on Earth” is even more on our minds than usual, it’s appropriate to highlight a beautiful promotion piece entitled “Peace, Love and Understanding.”
The AGI Chicago Congress, Sappi Fine Paper North America and Converse joined forces to explore the idea of these three powerful words. The world’s top designers were given 60 minutes, a sharpie, and a blank, white canvas shoe to capture their interpretation of the theme. Their extraordinary creativity was captured in the Sappi promotional book.
Printed on Sappi McCoy 100 lb. Gloss Text and Cover using 4-color process, match UV silver metallic plus spot reticulating dull UV varnish, two match UV silver metallics plus spot dull strike-through UV varnish, and an overall gloss UV coating, the book’s cover features a Converse Chuck Taylor shoe that looks and feels like cloth and metal.
As a special offer for PaperSpecs Pro members, please log in and select “Mill Promotions” to request your copy of “Peace, Love and Understanding.”
