We’re going to WRAP up the market on corny expression here and just say this mailer was a real TREAT!
The big size and bright, compelling surface designs make us want to dive right into this mailer. And who can resist opening not just a direct mail piece that is beautiful and intriguing, but one that contains a gift you’d actually use (for gifts you’d actually send)!
The dual-purpose calendar cover not only gives extended life to the paper (Cougar Smooth) used in this piece, but is a daily marketing reminder of the creative folks who brought this concept to life. The metallic ink and foil were just enough bling that tied the proverbial ribbon on this delightful package.
Excellent examples