Business holiday card design is an art form in itself – the precarious balance of professional, personal, practical, and precious. Give a keepsake gift, stay on a budget, make an impression, be mindfully inclusive, display your creative impulse … whew, that’s exhausting! The team at Miles Design manages to pull it off with all the cheer of the season.
Three simple cards comprise the suite. The first, a traditional message with real signatures, is embellished on opposite corners with a lattice framework pattern that uses the logo’s “bowtie” geometric as its starting point.
The remaining two cards contain coasters that the recipient punches out. We’ve seen coasters before, but this simple and effective format that allows the piece to be mailed flat and provides an interactive element too.
Letterpress printing on Crane’s Lettra is always a blessed choice. The logo and frame graphics tie the coasters thematically. Patterns create visual fun, and a two-color palette creates visual unity.