Design You Can Touch: The Power of Engraving

News – For Immediate Release

Free PaperSpecs Webinar

Design You Can Touch: The Power of Engraving
Thursday, March 3, 2016
2:00 p.m. Eastern (11:00 a.m. Pacific)

In PaperSpecs’ upcoming free webinar sponsored by Neenah Paper, learn how the resurgence of engraving can impress your clients and give your projects a tactile – and timeless — appeal.

Palo Alto, California – February 12, 2016 – Some things just get better with age. In a world obsessed with new digital printing techniques, the art of engraving is one of them. A technique that has endured the test of time, engraving has the power to transform your special projects into timeless keepsakes.

“The look and feel of an engraved project can not only impress your clients, but it can showcase the superior quality of your designs,” says Sabine Lenz, founder of PaperSpecs.com. “However, many designers have questions about the engraving process and how it fits in with the other printing techniques in their arsenal. Sheila Donnelly is the ideal person to demystify the process.”

Whether you’re creating invitations, wine labels or corporate identity products such as business cards, nothing beats engraving at capturing fine detail and giving you such a tactile and memorable result.

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Design You Can Touch: The Power of Engraving
Thursday, March 3, 2016
2:00 p.m. Eastern (11:00 a.m. Pacific)
Registration Link: www.paperspecs.com/paperspecs-webinar-signup/

Guest Speaker
Long viewed as a symbol of excellence, engraving gives printed projects texture, substance and quality. Through her work at Precise Continental, Sheila Donnelly sees first-hand how engraving adds another dimension to printed materials.

Webinar Highlights
During the webinar ,Design You Can Touch: The Power of Engraving, Sheila Donnelly will share how engraving can generate more interest in your printed projects and set them apart.

Highlights of this presentation include:

A behind-the-scenes look at the engraving process and what sets it apart from other printing techniques.

The diemaking procedure and what you need to know to get your images ready for engraving.

Design and type secrets guaranteed to improve your engraving results.

An overview of the types of paper that will make your engraving projects a success.

How engraving can enhance your other printing techniques.

PaperSpecs webinars are developed to include inspiring real-world examples, highly useful and easily implemented tips, cutting-edge perspectives from industry thought leaders, and the results of the most current research.

Thanks to the generous support of Neenah Paper, Design You Can Touch: The Power of Engraving is free and open to the public. Space is limited, however, so be sure to reserve your seat today for this special event at www.paperspecs.com/paperspecs-webinar-signup.

About Sheila Donnelly
In June 1996 Sheila scheduled a two-week visit to her father’s company, Precise Continental, to explore career options in the graphics industry. On the 2nd day the prepress department manager quit. Flash forward 19 years. Today Sheila oversees operations at Precise. Sheila learned the ins and outs of the printing industry the old fashioned way – diving in head-on. Even while jumping in, Sheila maintains an ability to step back. Her focus on the big picture has helped to streamline operations and assists her in working with clients to integrate specialty processes into their projects. Precise Continental is an award winning specialty printer located just outside NYC in Harrison, NJ. Precise Continental has always taken a visionary approach. The team at Precise keeps an eye trained on client needs and the direction of their businesses, while maintaining a keen focus on the industry’s evolution. Precise steps up to challenges – and where they collectively – and creatively – lead.

About Neenah
For more than 100 years, Neenah Paper (NYSE: NP) has been an innovative leader in the creation and manufacturing of papers for premium writing, text, cover, digital, packaging and specialty needs. The Neenah signature portfolio includes market leading brands such as CLASSIC®, ENVIRONMENT®, and ROYAL SUNDANCE® Papers. The company also offers envelopes in thousands of unique colors, finishes and styles.

Neenah is committed to developing relevant mobile and online technologies including Neenah Cabinet™ for iPad, iPhone and Android. With multiple manufacturing facilities in Wisconsin, prime importance is also placed on recycled and alternative fiber products through the Neenah Green initiative. For more information on Neenah call (800) 558-5061. Follow Neenah on Twitter: @neenahpaper; subscribe to the Neenah Facebook page; or visit Against the Grain, Neenah’s blog for designers, printers and paper-lovers.

About PaperSpecs
PaperSpecs is a small, independent team on a mission: To make this world a better place through great design by providing inspiring, objective, practical, up-to-date information about paper and printing technologies via easy-to-digest tips and tricks, entertaining back stories, and expert insights. PaperSpecs helps to guide creatives from their initial inspirations to the meticulously designed, beautifully printed and finished projects print and paper lovers cherish. PaperSpecs is exclusively for designers, print buyers and paper professionals who feel a deep passion for the tactile and powerful experience that is paper and print. Learn more at http://www.paperspecs.com.

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