Spotlight: Nobelus
You know that feeling. The one you get when you realize you’re about to surpass the vision you had for your packaging or label design by choosing the perfect film or laminate, transforming “good” packaging into pure “stop-‘em-in-their-tracks” gold.
Wait, you don’t know that feeling? Wouldn’t you like to?
Then it’s time you tried Rainbow Holografik from Nobelus. In the right hands, this finish will, quite simply, exceed your clients’ wildest expectations.
What Does Rainbow Holografik Do For My Design?
In short, it brings it to life by applying a shimmering rainbow glow to your pre-existing graphics, images and typography.
This effect is created by embossing the surface of a gloss laminate or film. The tiny, invisible grooves left by the embosser refract light, displaying different colors from different angles, like a prism.
That means that the colors change as the packaging – and the viewer – move, lending your primary labels and packaging a beautiful, and beautifully unexpected, interactivity.
Picture a photograph of a lonely lighthouse at dusk. Not bad, right? Now picture that same photo with a spectral glow lighting up the evening sky with gradations running the gamut from midnight blue (the sky) to reddish orange (the sun-streaked clouds) just over the water.
It is, quite literally, the difference between night and day.
Not only does Rainbow Holografik add this shimmery quality and brilliant gloss to your work, but it also does this with complete clarity, giving your design a stunning vibrancy all its own.
That’s the Rainbow Holografik touch.
3 Varieties, Limitless Possibilities
Since different design projects have different needs, this dramatic enhancement comes in 3 handy varieties. Whichever you choose, your work will provide a striking visual experience while enjoying added rigidity and stability.
Choose from:
1. Rainbow Holografik Film. This works best for flexible packaging (e.g., coffee pouches) and prime labels (for everything from ketchup bottles to chocolate bars). Without an adhesive layer, it’s perfect for solventless lamination and wet lamination systems using UV/LED curing.
It’s ideal for packaging:
- Cannabis
- Health & Beauty Products
- Wines & Spirits
2. Rainbow Holografik Thermal Laminate. This packs all the colorful punch of the film version with a thermally activated EVA adhesive. Use HP Indigo digital printing and Hot Foil Stamping to take your design work even further.
So versatile is this laminate, you can use it for almost anything, including:
- Business and Gift Cards
- Pocket Folders
- Signage
- Postcards and Direct Mail Pieces
- Folding Cartons
- Book Covers
- Stationery, Greeting and Trading Cards
and more.
3. Rainbow Holografik Metalized Laminate. This opaque thermal laminate is designed to be overprinted, giving folding cartons and other packaging a beautiful metallic appeal as a backdrop for that irresistible holographic pattern.
Layer it with other transparent specialty laminates and/or add Hot Foil Stamping to create unique finishes for:
- Board Games
- Folding Cartons
- Loyalty and Gift Cards
- Point of Sale Displays
- Rigid Boxes
- Trading Cards
and more.
All 3 work nicely with:
- Offset, UV and Screen Printing
- Die Cutting
- Spot Varnish and Spot UV
Whichever variety you choose, Rainbow Holografik will not rub off, increasing the durability of your design.
Discover Rainbow Holografik For Yourself
See first-hand just how stunning Rainbow Holografik can be. Enter to win 1 of 100 sample sets right now! Hurry, this contest ends July 18, 2024. (North American entries only, please.) [THIS CONTEST IS NOW CLOSED]
As a reminder if you are a PRO member, you can get your copy for free in the PRO portal (click link below). Not a PRO member yet? What are you waiting for? Join the waitlist here.
PRO MEMBERS: GET YOUR COPY HERE!
Rainbow Holografik is a trademark of Nobelus.
